Yolo’s Bombay Group Announces Strategic Leadership Appointments

Introduction to Bombay Group’s New Leadership

The Bombay Group, a luxury brand under the Yolo Group umbrella, has recently announced significant leadership changes with the appointment of a new Chief Marketing Officer and Chief Digital Officer. These key appointments are designed to support the brand’s rapid growth and evolving market presence.

Rhiannon Bach to Lead Global Marketing Efforts

Rhiannon Bach brings 15 years of leadership experience in the casino, hospitality, and technology sectors to her new role as Chief Marketing Officer. She will be responsible for overseeing global marketing and advertising strategies for the Bombay Group’s diverse businesses, including the Bombay Clubs, maritime services like Bombay Yacht and Jet, and the group’s hospitality ventures.

Her primary goals include enhancing the Bombay brand identity, elevating guest experiences, and increasing VIP engagement in key markets worldwide. Bach’s extensive background includes senior roles with prominent casino operators across Macau, Australia, and the United States.

Lauren Findlay to Drive Digital Transformation

Lauren Findlay has joined the team as the Chief Digital Officer, bringing with her 15 years of experience spanning the iGaming, agency, and e-commerce industries. She will focus on advancing the digital transformation of the group’s offerings, particularly influencing Bombay’s online casino platform, Yolo.com.

Findlay aims to blend the group’s physical luxury assets with a premium digital experience, creating a seamless integration between Bombay’s offline and online ecosystems. Her previous leadership roles include steering commercial strategy for major gaming companies such as the LeoVegas Group.

Leadership Vision and Company Commitment