VGW Introduces Sales Tax Amid Growing Legal Challenges in Sweepstakes Market

VGW Implements Sales Tax on Purchases Amid Regulatory Scrutiny
Virtual Gaming Worlds (VGW), the operator behind popular sweepstakes casino sites such as Chumba Casino, Global Poker, and Luckyland Slots, has recently begun applying sales tax to user purchases on its platforms. This policy shift coincides with increasing regulatory pressure in the United States as lawmakers intensify their focus on the sweepstakes gaming industry.
New Charges Impact Users Across Several States as VGW Updates Terms of Service
VGW has amended its terms of service to reflect the introduction of a sales tax on purchases of Gold Coins, the virtual currency used within its games. This updated policy indicates that tax rates will vary depending on the user’s location. Notably, players residing in states like Kentucky, Illinois, Arkansas, Pennsylvania, and Hawaii are among those who have been notified about these changes.
A VGW spokesperson acknowledged that this update might come as a surprise to some players. However, they emphasized that evolving legal requirements made the tax addition necessary for compliance. The company also assured users they will receive ample information and assistance to help navigate the transition smoothly.
This announcement aligns with VGW’s broader legal strategy in the face of developments like California’s Assembly Bill 831 (AB 831), which aims to impose stringent regulations that could potentially ban sweepstakes casino platforms in that state. AB 831 has recently cleared a significant committee milestone and is slated for further examination.
VGW Responds to California Legislation by Offering Tax Payment and Legal Protections
In response to the proposed California legislation, VGW has expressed willingness to pay taxes within the state, highlighting projections that suggest such contributions could generate approximately $149 million annually in tax revenue. The company encourages lawmakers to reconsider the sweeping ban proposed in AB 831, advocating instead for a regulatory framework that safeguards consumers while allowing business innovation.
Additionally, VGW has introduced a modification in its terms for California residents that limits their legal claims under state law. This amendment requires users to waive certain legal rights, potentially shielding VGW from class-action lawsuits in future disputes.
Industry observers note that these moves underscore the mounting friction between traditional gambling enterprises and the emerging sweepstakes segment. Tribal gaming entities have voiced strong opposition, pushing for stricter enforcement and attempts to recover profits from sweepstakes platforms. As VGW prepares to face ongoing legal challenges, these strategic adjustments seem aimed at maintaining its foothold in the U.S. market while adapting to the evolving regulatory environment. Nevertheless, it remains uncertain whether these measures will suffice to prevent more restrictive laws in the future.