UBS Upgrade Sparks Optimism for Wynn Resorts and Its UAE Casino Project

UBS Boosts Wynn Resorts Stock Amid Growing Enthusiasm

Wynn Resorts is receiving heightened attention from Wall Street analysts as anticipation builds over its flagship development in the United Arab Emirates. UBS recently upgraded Wynn’s stock rating from “neutral” to “buy,” raising the price target from $101 to $147, signaling an expected increase of nearly 20%.

Wynn’s Ambitious Al Marjan Island Resort to Drive Growth

The source of this optimistic outlook centers on Wynn’s $3.9 billion luxury resort project in Ras Al Khaimah, known as Wynn Al Marjan Island. Slated to launch in early 2027, the resort will feature over 1,500 guest rooms, private villas, premium dining options, entertainment venues, a marina, retail shops, and notably, the first licensed casino in the area. This unique combination positions Wynn to attract affluent international travelers as well as high-net-worth clientele from the region.

UBS analyst Robin Farley expressed that the market may currently undervalue the potential of this venture. While Wynn anticipates adjusted property earnings (EBITDAM) ranging between $500 million and $800 million, UBS forecasts earnings close to the higher end of that spectrum at approximately $730 million. Farley emphasized Wynn’s “gaming-plus” strategy, which blends upscale hospitality, culinary experiences, and entertainment alongside gambling, setting the company up to succeed in a market that desires fully integrated leisure destinations.

Strong Year Spurs Wynn’s Global Expansion Ambitions

The growing excitement among investors has positively influenced Wynn’s market performance. The company’s stock price has surged by over 47% this year, reaching its highest level in 52 weeks. Financial institutions including Morgan Stanley, Mizuho, and Jefferies have also raised their projections, reflecting increased confidence in Wynn’s growth trajectory.

Wynn’s opportunities in the UAE complement its robust recovery in Macau, where gaming revenues are nearing pre-pandemic levels. UBS has upgraded its valuation of Wynn’s Macau operations significantly, increasing the per-share value from $49 to $76.

Looking forward, Wynn plans to leverage its foothold in the UAE to explore additional international ventures, with London identified as a potential next market. Wynn’s CEO, Craig Billings, highlights the importance of catering to global travelers who frequently visit both Middle Eastern and European destinations.

By establishing an early presence in the UAE, posting solid results in Macau, and focusing on high-end guest experiences, Wynn is positioning itself as a leader within the transforming global gaming and hospitality industry. If market expectations hold, the Al Marjan Island project could become a pivotal asset for the region and deliver substantial value to shareholders in the years to come.