Is GamStop Enough to Curb Harmful Online Gambling Habits?
Challenges with Offshore Gambling Sites and GamStop
Since its launch in 2018, GamStop was designed to help UK gamblers self-exclude from all licensed gambling operators within Great Britain. Despite its intentions, many players seek alternatives due to perceptions that such restrictions are unnecessary. This has led to a growing trend of individuals turning to gambling websites outside the GamStop network.
These offshore platforms, often licensed in locations like Cura ao, are not regulated under UK jurisdiction and are therefore not part of the GamStop self-exclusion scheme. As a result, they operate with limited oversight, often targeting vulnerable users who are trying to manage gambling addiction. Affiliate websites further exacerbate this issue by directing players toward these non-GamStop casinos, earning profits from their referrals.
Research from data analytics company Yield Sec reveals that the majority of illegal gambling content in the UK comes from these unregulated, non-GamStop sources. Their data shows a significant increase in revenue generated by such platforms from UK customers, escalating from GBP 122 million (approximately $163 million) in 2022 to GBP 583 million ($780 million) recently. This trend highlights concerns that some companies are intentionally marketing to those struggling with gambling problems under the lure of “Not on GamStop” services.
Strengths and Limitations of GamStop
GamStop offers a centralized and straightforward system for players to exclude themselves from licensed gambling sites, helping to reduce their exposure and time spent gambling. It relies on a comprehensive database that licensed operators use to block access from individuals who have opted in to self-exclusion.
However, GamStop has its drawbacks. Critics argue that while it helps regulate access, it doesn’t tackle the root causes of problem gambling. Moreover, putting the onus solely on gamblers to limit their behavior overlooks the role that gambling companies should play. Operators should enhance preventative measures and provide stronger support to those showing signs of problematic gambling.
Despite these criticisms, GamStop has seen notable user growth. Recent reports indicate over half a million people have registered with the program, signaling its value to many looking to control their gambling habits.
Exploring Additional Measures to Address Harmful Gambling
Beyond GamStop, other strategies can complement efforts to promote responsible gambling. Implementing strict age verification helps prevent underage play, while personalized tools that monitor gambling behavior can offer targeted advice and support. These technologies empower individuals to make safer decisions and encourage healthier gambling practices.
There has also been discussion around increasing taxes on gambling operators to mitigate problem gambling. While some in the UK government have proposed such measures, industry experts caution that higher taxes could drive players to unregulated offshore sites, where neither protections nor self-exclusion programs like GamStop apply.
Experts warn that legitimate operators might reduce marketing and promotional activities due to increased costs, inadvertently benefiting offshore operators who can more easily absorb demand. Furthermore, the rise of “Not on GamStop” searches appears influenced more by these accessibility issues than taxation alone.
Calls for greater accountability have been made toward online platforms that facilitate the promotion of non-GamStop gambling sites, urging companies like search engines and social media networks to help curb the expansion of these risky spaces.
Ultimately, addressing harmful online gambling behaviors requires a collective effort. Gambling operators, government regulators, and individuals all share responsibility in creating a safer and more accountable environment.
