Inspired Entertainment to Divest Holiday Parks Business to GENDA

August 28, 2025
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Inspired Entertainment Plans to Sell Holiday Parks Division

Inspired Entertainment, a prominent supplier of content, technology, hardware, and services to the gaming sector, has announced its intention to sell its holiday parks business along with certain leisure-related assets.

Details of the Sale Agreement

The company revealed it has finalized an agreement with GENDA Inc., a major player in the entertainment industry, for the purchase of these assets. Under this deal, GENDA will acquire Inspired’s holiday parks operations for a cash payment of $25.11 million.

This sale includes the management of more than 11,000 gaming machines spread across approximately 170 family and adult gaming centers located within UK holiday parks. This division forms a part of Inspired’s broader Leisure segment.

The transaction is subject to standard closing conditions and adjustments, with an expected completion date in the fourth quarter of 2025.

Inspired plans to use the proceeds from the sale to reduce its outstanding debt obligations.

Strategic Alignment and Business Focus

Lorne Weil, Executive Chair of Inspired Entertainment, described the sale as a significant step in the company’s strategic transformation. Weil highlighted that this move aligns with the firm’s focus on evolving toward a more digital and scalable business model characterized by strong long-term growth opportunities and improved profit margins.

He emphasized that divesting the holiday parks segment will help increase the proportion of digital EBITDA, enhance overall EBITDA margins, and simplify operations. This will allow Inspired to become more agile with a less capital and labor-intensive structure, providing greater flexibility in allocating capital effectively. Weil stated that the transaction supports the company’s commitment to sustainable value creation over time.

Advisory Support and Recent Company Highlights

Global Leisure Partners served as the exclusive financial advisor and Hugh James as the legal advisor to Inspired Entertainment during this process. GENDA was advised financially by Brown Gibbons Lang & Company and legally by Hill Dickson.

Recently, Inspired Entertainment reported strong second-quarter financial results, noting increases in total revenue and EBITDA. The company also announced the appointment of Aimee Remey as its new Vice President of Investor Relations, signaling its continued growth and leadership expansion.