Entain Stock Surges Amid Analyst Optimism on Strategic Developments

September 8, 2025
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Jefferies Highlights Entain’s Growth Potential and Raises Price Target

Shares of Entain Plc, a London-based gambling company and co-owner of BetMGM alongside MGM Resorts International, climbed notably this week. The boost followed positive commentary from analysts regarding Entain’s strategic initiatives, particularly in its US joint venture and potential mergers and acquisitions (M&A) activity. Following Jefferies’ latest optimistic report, Entain became the top-performing stock on the FTSE 100, with its shares increasing by 2.6% in London. Year-to-date, the stock has risen approximately 25%, surpassing the broader FTSE 100’s 14% gain.

Jefferies raised its price target for Entain to GBP 12, up from GBP 11.40, while maintaining a “buy” recommendation. The brokerage emphasized Entain’s consistent earnings and significant investments in technology as key factors positioning the company to pursue value-accretive deals. According to Jefferies analyst James Wheatcroft, Entain’s recent interim financial results demonstrated that its technology platform is robust enough to support diverse operations, including BetMGM.

Wheatcroft anticipates renewed investor focus on merger and acquisition opportunities, particularly driven by the US partnership dynamic. His valuation analysis suggests a potential increase of about 55% over current price levels, even excluding any possible takeover offers.

Prospects for BetMGM and Broader Strategic Moves

BetMGM, jointly owned by MGM Resorts and Entain, is often a focal point in discussions about consolidation. Market speculation suggests that MGM may desire full ownership of the business. Should Entain choose to divest its stake, it could generate considerable capital and satisfy activist investors eager for higher returns. Wheatcroft mentioned that options like separately listing BetMGM in the US or structuring a deal leveraging Entain’s technology platform might intensify competition for its value, ultimately benefiting shareholders.

Entain Explores Divestitures and Growth Opportunities Beyond BetMGM

Among Entain’s investors are prominent activist funds such as Eminence Capital and Corvex Management; Keith Meister, the head of Corvex, serves on MGM’s board, adding intrigue to potential changes in the partnership’s management. Entain is reportedly considering selling additional business segments apart from BetMGM. For instance, its Australian operations have been linked to leadership transitions and regulatory challenges, and competitor Betr is said to be interested in acquiring these assets. Industry analysts estimate the sale could fetch around $890 million.

Investor sentiment currently reflects confidence in Entain’s management to convert operational stability into enhanced growth. Out of 21 analysts covering the stock, 14 recommend a “buy” or better rating, with a median price target around GBP 11.11. With momentum building in US ventures and rising activism, Entain’s forthcoming strategic decisions are expected to significantly influence its market valuation.