Florida Names Alana Zimmer as New Executive Director of Gaming Commission

November 3, 2025
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New Leadership for Florida Gaming Control Commission

The Florida Gaming Control Commission (FGCC) has appointed Alana Zimmer as its new Executive Director. This leadership change was officially announced on Thursday, October 30. Zimmer steps into one of the most significant roles in the country, overseeing the regulation and integrity of gambling activities throughout Florida.

Taking Charge Amidst Rapid Growth in Florida’s Gambling Sector

FGCC Vice Chair Julie Imanuel Brown expressed strong support for Zimmer’s appointment, highlighting her proven leadership capabilities. Brown emphasized Zimmer’s commitment to eliminating illegal gambling and supporting both Florida’s citizens and businesses. She also warmly welcomed Zimmer back to Florida, noting her ties to the state as an alumna of Florida State University, and expressed eagerness for the impact Zimmer will have on the commission.

Zimmer’s Proven Expertise in Innovation and Responsible Gaming

Before joining the FGCC, Zimmer played a key role at the Kansas Lottery, where she led efforts to modernize the lottery offerings and expand responsible gambling initiatives. She aims to continue advancing these priorities in her new Florida role, working closely with the state’s governor and legislators.

Zimmer conveyed her enthusiasm about the appointment and her dedication to enhancing responsible gaming throughout Florida.

Regulatory Environment and Market Developments

Zimmer assumes leadership during a dynamic period for Florida’s gambling industry. For example, Hard Rock Bet recently introduced a slot machine experience themed around historic NASCAR races. This offering operates under specific agreements outlined in the compact between Florida and the Seminole Tribe, reflecting ongoing developments and innovations within the state’s gaming landscape.