CLEVELAND - Cleveland Browns quarterback Brian Hoyer burst on the scene so fast and successfully, they don't even make his jersey for the team shops yet.
But Hoyer had the hottest selling T-shirt in town until his season-ending injury Thursday in the Buffalo Bills game
Tony Madalone owns Fresh Brewed Tees and its traveling T-shirt truck. On Friday, he was parked across from the West Side Market and business was brisk.
"Hoyer the Destroyer" shirts were selling out after Hoyer led the Browns to victory in recent weeks. Madalone just ordered another huge batch of the shirts, but now he's not sure how they'll sell.
Madalone said he hopes fans buy them just to show support for the injured quarterback.
The three-game win streak is also good for business at the stadium team shop. The Browns Team Shop inside First Energy Stadium opens at 11 a.m. seven days a week and close at 5 p.m..
On Friday, there were about 15 people already waiting for the place to open to get their hands on some orange and brown team gear.
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A couple of die-hard Cleveland Browns fans have composed a song called “The Ballad of Brian Hoyer.”