Subway is sorry its 'Footlong' came up short

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This picture posted to Subway's Facebook page by Matt Corby on Jan. 16, 2013 is raising questions. (Photo courtesy: Facebook)

not 640x480, Subway sandwich measurements

This picture was posted to Subway's Facebook page by Sheila Piche on Jan. 17, 2013, but she says it's not her photo. (Photo courtesy: Facebook)

not 640x480, Subway sandwich measurements

This picture was posted to Subway's Facebook page by Tristan Lind on Jan. 17, 2013. (Photo courtesy: Facebook)

not 640x480, Subway sandwich measurements

This picture was posted to Subway's Facebook page by Ben Wisemen of Quebec on Jan. 17, 2013. (Photo courtesy: Facebook)

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Posted: 01/25/2013

NEW YORK - Subway is apologizing that its "Footlong" sandwiches fell short of expectations.

The world's largest fast-food chain faced widespread criticism last week after a man posted a photo online showing a "Footlong" next to a tape measure that showed it to be just 11 inches. Subway said Friday that it's redoubling efforts to "ensure consistency and correct length" in all its sandwiches.

The company had already noted last week that bread length could vary when franchisees don't bake to its exact specifications and that it would reinforce policies to ensure consistency.

In a statement Friday, Subway expressed "regret" for "any instance where we did not fully deliver on our promise to our customers."

It declined to comment on lawsuit filed this week by two New Jersey men over the subs.

Copyright 2013 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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