Taco Bell to introduce new flavors of branded Doritos Locos Tacos
Taco Bell posted this photo on its Facebook.com page teasing the possibility of Cool Ranch Doritos Locos Tacos.
Posted: 01/31/2013
Taco Bell is expanding its Doritos branded tacos in 2013 reportedly with two new flavors.
According to Today.com , the company plans to introduce Flamas flavored Doritos Locos Tacos in the second half of 2013, but that’s not the flavor that has Taco Bell fans excited.
Last week, the company took to social media to introduce an idea into fans’ minds. They posted a picture of a taco and a bag of Cool Ranch Doritos with the caption “Anything can happen in 2013.”
The photo got more than 12,000 shares, 133,000 likes and 9,000 comments. To say fans of the company were excited would be an understatement.
Then on Tuesday, Taco Bell’s CEO, Greg Creed, said Cool Ranch Doritos Locos tacos were coming .
Creed predicted the company would sell 300 million Locos Tacos in 2013. He told investors in May 2012 that customers had completely changed their way of thinking, according to the Today.com report . He said that within 10 weeks of the launch of Doritos Locos Tacos, the chain had sold 100 million Locos Tacos.
Copyright 2013 Scripps Media, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.
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